Alcohol sales have gone through the roof in grocery stores across Ireland, according to a new report from media intelligence business Kantar.
The study, undertaken over 4 weeks up to 17th May, indicates that take-home grocery sales have grown at their fastest rate in over 15 years, up by 25.4% in the past 12 weeks.
Large supermarket chains SuperValu, Tesco, Dunnes, Aldi and Lidl have all reported strong sales growths this month as shoppers have stopped eating out, and, of course, have stopped going to the pub, leading to the 93% jump in alcohol sales.
Kantar retail analyst Emer Healy said of the findings:
“The jump in grocery sales over the most recent 3 months in large part reflects the fact that it includes both the pre-lockdown surge in shopper spend and the 8 weeks of stay-at-home advice from Government, bringing almost all meals into the home.”
In April, at the start of lockdown, take-home alcohol was almost 40% higher than it was in the same period last year.
Charity urges men to ‘rethink their drinking’
Meanwhile, Alcohol Action Ireland is asking men to ‘rethink their drinking’ as Men’s Health Week continues. According to the charity, alcohol kills almost 2000 men in Ireland every year.
Spokesperson Eunan McKinney wants people to take stock of their habits:
“We know that approximately 1900 men are dying every year in Ireland because of alcohol. Two-thirds of them are related to illnesses such as gastral issues, liver disease, cardiovascular disease,” he said. In addition, alcohol can contribute to accidents when people have been drinking, said Mr McKinney.